![]() Kinetic typography pioneer Saul Bass was an Academy Award-winning filmmaker and graphic designer who created some of the most iconic movie posters and title sequences of that era. Kinetic typography has seen a resurgence in today’s market it’s now cropping up in commercials and online viral graphic design videos. Instead, they could be used as a way to capture and hold the attention of viewers from the opening sequence of a feature film until its ending credits. During this time, filmmakers realized that title sequences could be more than simply an obligatory list of names. ![]() ![]() Known as the art of integrating movement with text, kinetic typography is a design concept popularized in 1950s movie title sequences and credits. ![]() Lately I’ve become completely enamored with kinetic typography.
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